Barbara Ventosa
Vibia
Barbara Ventosa is the Chief Commercial Officer and Member of the Board at Vibia, where she leads the company’s sales strategy and network across more than 100 countries. Her leadership is centred on building trusted partnerships, empowering high-performing teams, and driving the company’s transformation towards integrated, sustainable success.
With over 18 years of international experience in business development, strategy, and alliances, Barbara brings a deep understanding of global markets and organisational growth. Passionate about innovation and collaboration, she works closely with architects, designers, and creative communities worldwide to create wellbeing through light — shaping atmospheres and fostering meaningful, enduring connections.